BR-DGE Partners with Traveltek to Revolutionize Travel Payments

Table of Contents

1. Key Highlights
2. Introduction
3. The Growing Importance of Payment Orchestration in Travel
4. BR-DGE’s Innovative Payment Solutions
5. Traveltek's Commitment to Innovation
6. Implications for the Travel Industry
7. Conclusion
8. FAQ

Key Highlights

• Strategic Partnership: Payment orchestrator BR-DGE has partnered with Traveltek to integrate advanced payment solutions into Traveltek's iSell platform.
• Enhanced Offerings: The collaboration aims to optimize payment processing, including dynamic smart routing and data analytics, while allowing travel businesses to customize payment methods.
• Industry Growth: With the global travel industry booming, this partnership positions BR-DGE to address increasing transaction volumes and enhance user experiences.

Introduction

In recent years, the travel industry has faced unprecedented transformations, fueled by advancements in technology and shifting consumer behaviors. A striking statistic reveals that 68% of consumers intend to travel abroad within the next year, signaling a robust recovery post-pandemic. Against this backdrop, the partnership between BR-DGE, a leader in payment orchestration, and Traveltek, a prominent travel technology provider, aims to innovate how travel payments are processed. This article delves into the details of this strategic alliance, its implications for the travel sector, and how it empowers businesses to better manage payment complexities.

The Growing Importance of Payment Orchestration in Travel

The integration of payment technologies in the travel industry is no longer just a convenience; it has become essential. As travel booking becomes increasingly digital, companies are compelled to adapt to new means of payment and customer expectations.

Rising Demand for Customized Payment Solutions

Customizable payment solutions are a focal point of the current travel industry landscape. Research indicates that 76% of travelers prioritize personalized experiences, which extend well beyond booking options. Mal Barritt, CEO of Traveltek, highlights that the new partnership will enable travel businesses to offer tailored and streamlined booking experiences. This sentiment is echoed by consumer trends that show a strong preference for platforms that support multiple, flexible payment methods.

"With BR-DGE, we will enhance the way travel companies can connect with their customers and provide differentiated payment options," says Barritt.

Impact of Payment Fraud

However, this explosive growth is coupled with challenges, notably the rise of payment fraud schemes. The Q1 2025 Digital Trust Index revealed a staggering 89% increase in consumer exposure to fraud, prompting an urgent need for secure payment processing solutions amid increasing transaction volumes. By utilizing BR-DGE's comprehensive payment orchestration capabilities, Traveltek aims to mitigate fraud risks while enhancing transaction security.

BR-DGE’s Innovative Payment Solutions

Founded in 2018 in Edinburgh, BR-DGE has established itself as an independent, vendor-agnostic payment orchestrator, connecting travel companies with over 400 payment technology solutions. With the recent partnership, BR-DGE will integrate its payment orchestration capabilities into Traveltek's award-winning iSell platform, which facilitates booking for flights, hotels, and other travel services.

Key Features of BR-DGE’s Payment Platform

• Tokenization: Secure storage of customer payment information to reduce fraud risk.
• Dynamic Smart Routing: Enhances transaction efficiency by determining the optimal payment route in real time.
• Multi-Acquiring: Allows businesses to split transactions between providers to optimize transaction costs and processing times.
• Data Analytics: Provides insights into payment trends and customer behavior to assist businesses in decision-making.

"Our partnership means travel businesses can streamline their payment processes, improving the customer journey while also ensuring robust fraud protections," states Tom Voaden, VP of Commercial at BR-DGE.

These features are designed to equip travel businesses with the technology needed to remain competitive in a rapidly evolving environment and to cater to customer preferences for flexibility in payment.

Traveltek's Commitment to Innovation

Since its establishment, Traveltek has focused on providing cutting-edge booking solutions tailored to the travel industry. After being acquired by Juniper Group, Traveltek has embarked on an expansion journey that includes entering the U.S. market and expanding their technology capabilities.

Recent Growth and Future Plans

Traveltek secured £1.3 million in funding to boost its technological advancements and improve its customer experience. This influx of capital will further enhance the iSell platform, making payment processing easier and more efficient.

Traveltek’s iSell platform, built to cater to various travel businesses, allows merchants to create bespoke holiday packages, positioning it as an essential tool in the travel tech stack. With the integration of BR-DGE's payment solutions, Traveltek aims to provide its users with a comprehensive and seamless purchasing experience.

Implications for the Travel Industry

The implications of this partnership extend beyond the immediate advantages of enhanced payment processing. As global travel rebounds, user experience will become a critical differentiator for companies looking to capture market share.

Meeting Consumer Expectations

As 84% of consumers express a willingness to spend more on travel than in previous years, companies must ensure they can handle increased transaction volumes without compromising service quality. The partnership between BR-DGE and Traveltek addresses this by providing robust infrastructure to manage payments seamlessly, indicating a powerful shift towards customer-centric models in travel commerce.

The Evolving Landscape of Travel Payments

With the global travel industry on the rise, companies are increasingly seeking payment solutions that not only enhance efficiency but also prioritize security and consumer trust.

• Emerging Payment Methods: Consumers are favoring a diverse range of payment options, including digital wallets and buy-now-pay-later schemes. Companies that can provide these alternatives effectively may stand out significantly in the competitive market.

• Sustainability Considerations: Increasingly, travel companies are looking to align with sustainability goals, and selective payment strategies might play a role in their broader corporate responsibility commitments.

Conclusion

The integration of BR-DGE’s payment orchestration solutions into Traveltek’s platform signifies a pivotal moment in the way travel payments are processed. As the travel industry evolves, this collaboration not only enhances user experience but also positions both companies at the forefront of payment innovation, providing businesses the tools they need to thrive in a highly competitive environment.

FAQ

1. What is BR-DGE's role in the travel payment sector?

BR-DGE is a payment orchestration provider that connects travel companies with an extensive network of payment solutions to streamline their payment processes and enhance customer experiences.

2. What features does the iSell platform offer?

Traveltek’s iSell platform enables travel businesses to create personalized holiday packages, offers access to multiple services in a single transaction, and is now enhanced with advanced payment solutions from BR-DGE.

3. How does this partnership help mitigate payment fraud?

With features like tokenization and dynamic smart routing, BR-DGE's solutions aim to provide secure payment processing, reducing the risk of fraud and enhancing transaction security.

4. What are the expected outcomes of this partnership?

This partnership is designed to enhance customer satisfaction through faster, more secure payment processes while positioning both companies for future growth in the evolving travel market.

5. How does consumer behavior affect travel payment strategies?

Consumer preferences for diverse and flexible payment options are compelling travel companies to adopt more innovative payment strategies to meet these demands and remain competitive.