How to Remove Express Checkout on Shopify: A Comprehensive Guide
Table of Contents
- Introduction
- Understanding Express Checkout Options
- Methods to Remove Express Checkout on Shopify
- Potential Challenges and Considerations
- Conclusion
- FAQ
Introduction
Did you know that nearly 70% of consumers abandon their shopping carts before completing their purchases? One of the significant reasons for this alarming statistic is the confusion surrounding express checkout options during the payment process. For many Shopify store owners, the express checkout buttons—such as Apple Pay, Google Pay, and PayPal—can create uncertainties, especially for customers unfamiliar with these payment methods. This issue is particularly prevalent in regions where traditional payment methods are preferred.
As ecommerce professionals, we understand the impact a seamless checkout experience can have on conversion rates. In this blog post, we will explore the ins and outs of how to remove express checkout options on Shopify, focusing on the benefits of doing so and the methods available to achieve this.
By the end of this guide, you'll have a clear understanding of the steps necessary to declutter your checkout process and improve the shopping experience for your customers. We’ll cover various approaches, including code modifications, theme settings, and third-party apps that can help you hide those express checkout buttons without losing access to the payment methods themselves.
As we dive deeper, we encourage you to reflect on your current checkout strategy. Are express checkout options serving your business well, or are they contributing to cart abandonment? Let’s explore the solutions together!
Understanding Express Checkout Options
What are Express Checkout Options?
Express checkout options are rapid payment methods that allow customers to complete their purchases quickly without entering their credit card information. These typically include services like:
- PayPal Express Checkout
- Apple Pay
- Google Pay
- Shop Pay
While these options can help speed up transactions, they might confuse customers who are not familiar with them, particularly in regions where alternative payment methods are more common.
Why Remove Express Checkout Buttons?
There are several compelling reasons to consider removing express checkout buttons from your Shopify store:
- Reduce Confusion: Customers might think that express payments are the only options available, leading to frustration if they prefer to pay via credit card or other traditional methods.
- Increase Conversion Rates: By simplifying the checkout process and focusing on familiar payment options, you can potentially reduce cart abandonment rates.
- Align with Local Preferences: Different markets have different preferred payment methods. Tailoring your checkout to meet local expectations can improve customer satisfaction.
Methods to Remove Express Checkout on Shopify
1. Disabling Express Checkout Buttons via Theme Editor
One of the most straightforward methods to remove express checkout buttons is to modify your theme settings.
Steps to Disable Express Checkout Buttons:
- Log in to Your Shopify Admin Panel.
- Navigate to Online Store > Themes.
- Click on Customize for the theme you want to edit.
- In the theme editor, go to the Product Page section.
- Locate Product Information or Buy Buttons.
- Uncheck the option labeled Show Dynamic Checkout Button.
This method will hide the express checkout buttons on your product pages, but you may need additional steps to address the checkout page.
2. Using CSS to Hide Buttons
If you still see express checkout buttons in your cart or checkout pages, you can use CSS code to hide them.
Steps to Add CSS Code:
-
Go to Online Store > Themes in your Shopify Admin.
-
Click on Actions, then select Edit Code.
-
Find the Assets folder and open the theme.css or base.css file.
-
Scroll to the bottom and add the following CSS code:
.cart__dynamic-checkout-buttons { display: none !important; }
-
Save your changes.
This CSS snippet will hide the express checkout buttons from your cart page. However, further steps may be needed to modify the checkout page.
3. Managing Payment Options in Settings
If you want to completely remove express checkout options while still accepting those payment methods, you can manage your payment settings directly.
Steps to Manage Payment Options:
- In your Shopify Admin, navigate to Settings > Payments.
- Find the Additional Payment Methods section.
- Click on Manage next to each payment method to deactivate the express checkout options.
Keep in mind that this will disable the express checkout buttons entirely, which may not be ideal if you still want to offer those payment methods.
4. Utilizing Third-Party Apps
If the above methods do not provide the desired results, consider leveraging third-party apps designed to customize your checkout experience. Here are some popular choices:
- Yagi Express Payment Hider: This app allows you to hide express checkout options while still enabling the underlying payment methods. It’s particularly useful for returning customers.
- BeSure Checkout Rules: This app provides flexibility in managing how and when express checkout options appear, making it easier for new customers to navigate your checkout process.
How to Use Yagi Express Payment Hider:
- Install the Yagi Express Payment Hider app from the Shopify App Store.
- Follow the setup instructions to create rules for hiding express checkout options as needed.
Using these apps can streamline the process without requiring extensive coding knowledge.
5. Customizing Checkout with Shopify Plus
For Shopify Plus users, there are more advanced options available. Shopify Plus allows for greater customization of the checkout experience.
Steps for Shopify Plus Users:
- Access the Checkout.liquid file.
- Use Liquid code to conditionally render payment options based on customer behavior or preferences.
This requires a higher level of technical expertise, so if you are not comfortable with coding, consider consulting with a Shopify Expert.
Potential Challenges and Considerations
While removing express checkout buttons can lead to improved conversion rates, there are a few considerations to keep in mind:
- Customer Preferences: Ensure that the payment methods you choose to highlight align with your target audience's preferences.
- Testing Changes: After making changes, consider running A/B tests to measure the impact of those changes on your conversion rates.
- Feedback Loop: Continuously gather customer feedback to understand how your checkout process is performing and where further improvements can be made.
Conclusion
In today’s fast-paced ecommerce environment, creating a seamless and intuitive checkout experience is critical to maximizing conversions. By removing express checkout options, you can simplify the purchasing journey for your customers, reduce confusion, and ultimately drive sales.
At PowerCommerce, we believe in empowering ecommerce brands with innovative solutions that enhance user experience and drive growth. If you are looking to optimize your storefront further, consider exploring the PowerCommerce eStore Suite. Our comprehensive suite of services, including storefront optimization and conversion rate optimization, can help you achieve sustainable growth and success.
Ready to transform your checkout experience? Order Now and take the first step towards a more effective ecommerce strategy!
FAQ
1. Can I remove express checkout buttons without losing payment options?
Yes, you can hide express checkout buttons while keeping the payment options active by using CSS or third-party apps.
2. Will removing express checkout buttons improve my conversion rates?
In many cases, simplifying the payment process can lead to higher conversion rates, especially for customers who prefer traditional payment methods.
3. Do I need coding experience to remove express checkout buttons?
Basic coding knowledge is helpful, particularly when adding CSS. However, third-party apps can simplify the process without requiring extensive technical knowledge.
4. How can I gather feedback on my checkout process?
You can use surveys, customer feedback forms, and heatmap tools to analyze your checkout process and identify areas for improvement.
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