Bokksu
Authentic Japanese snacks delivered worldwide monthly.
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The Brand
Bokksu is a premium subscription box service that delivers authentic Japanese snacks and teas directly from Japan to customers worldwide. With a mission to share Japanese culture through curated culinary experiences, Bokksu partners with local family businesses to bring unique, traditional flavors to an international audience. Bokksu has become a popular choice for those seeking to explore Japan’s rich culinary heritage from the comfort of their homes.
Visit Live Site01/
The Brand
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At a Glance
Enhanced Subscription Flexibility
Custom Recharge dashboard for seamless user control
Upsell & Cross-Sell Features
Increased average order value with personalized add-ons
Optimized Checkout Flow
Seamless post-purchase experience for higher retention
Personalized Product Recommendations
Data-driven suggestions based on customer behavior
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At a Glance
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The Challenge
Bokksu needed to enhance their subscription management capabilities on Shopify Plus to improve customer retention and maximize revenue. The brand wanted to offer a seamless subscription experience that allowed for upsells, cross-sells, and personalized product recommendations.
The challenge was to create a native experience that integrated these features without compromising the user journey.
The challenge was to create a native experience that integrated these features without compromising the user journey.
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What We Did
Our scope of work for Bokksu included the following key services:
Custom Recharge Dashboard Implementation
We developed a custom dashboard on Recharge that provided subscribers with enhanced flexibility and control over their subscriptions. This included features like pausing, skipping, and adjusting subscription details, all accessible from an easy-to-use interface. The goal was to create an intuitive experience that empowered customers to manage their subscriptions on their own terms.
Upsell and Cross-Sell Features
We introduced upsell and cross-sell capabilities within the customer dashboard, allowing subscribers to add additional items to their upcoming boxes or upgrade to a premium subscription. These features were designed to increase average order value and encourage customers to explore more products offered by Bokksu.
Native Subscription Experience
We ensured that all subscription functionalities were seamlessly integrated into the Shopify Plus store, creating a native experience that felt cohesive with the rest of the ecommerce journey. This included optimizing the checkout flow, improving post-purchase upsell opportunities, and personalizing product recommendations based on customer preferences and purchase history.
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The Result
"PowerCommerce helped us take our subscription experience to the next level. Their expertise in Shopify Plus and Recharge allowed us to provide customers with more control over their subscriptions while increasing our upsell and cross-sell potential. The improvements have significantly enhanced customer satisfaction and revenue growth."
- Bokksu Team
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Next Steps
We continue to support Bokksu with the following initiatives:
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Conversion Rate Optimization (CRO)
We are conducting ongoing CRO efforts to refine the subscription flow, enhance upsell and cross-sell opportunities, and increase subscription retention.
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Feature Expansion and Enhancements
We are working on additional features that enrich the customer experience, such as loyalty rewards and personalized subscription suggestions based on customer engagement data.
Sharing Japan’s Culinary Heritage Through a Seamless Subscription Experience
Through our partnership with Bokksu, we successfully enhanced their subscription management capabilities, implemented upsell and cross-sell features, and created a cohesive, native user experience.
By focusing on customer flexibility and engagement, we helped Bokksu deliver an improved subscription journey that not only retained customers but also increased average order value. Moving forward, we will continue to optimize Bokksu’s ecommerce platform, support new initiatives, and ensure that the brand remains a leading choice for those seeking authentic Japanese snacks and cultural experiences.
Written by Renka
Community Manager
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